Maxus and Metalworks by Maxus are on stage next week at this year's What's Next conference in New York. Nico Abbruzzese, Global Director of Creative Technology for Maxus and Head of Metalworks, will be interviewing Robyn Peterson, CTO for Mashable on the Five Tech Trends to Buy or Sell at 11.55am (EST) on Wednesday, 22 Oct. Watch the livestream for free.
What’s Next is a forum to inspire new thinking, ignite conversation and deliver exposure to concepts, original thinking and unexpected change agents.
What's Next sets the stage for GroupM agencies and clients to amplify innovative thinking, identify opportunities and continue the conversation as it relates to their brand and business. Content at What’s Next addresses consumer behavior, marketplace trends, innovation, brand strategies, technology and more, across the broad media landscape.
The event provides attendees – both clients and agency executives – with a forward look at key areas of evolution in our collective business that advertisers must be prepared to address in order to lean into change and gain an advantage in traditional, digital and emerging media ecosystems.
From the Maxus Global Blog